What Is Innovation? - According To Dr. Anita Sands
Tanya and Aran have been raving and quoting Dr. Anita Sands, VP of Innovation & Process Design at RBC, ever since they heard her speak at the Canadian Marketing Association’s Digital Marketing Conference that was held a couple months back!
Tanya just sent me a very short clip with Anita expressing what she wanted people to take away from her presentation she gave that day:
“Innovation is about adding new value to clients, it is not about new things necessarily. Go into wherever it is you work and just work with the assumption that there is a better way to do something you are already doing. There is a better way to look at something you already know. Always challenge the status quo. Always drive for constant improvement. That is innovation.”
The way Anita sees innovation I see the right way to grow software. From choosing the next feature to implement (what brings the most value to the clients relative to the cost), to examinug how I can improve the code every time I open up a file by reducing it’s complexity and making the code more expressive in less lines of code to improving how we work so we get more joy of doing what we love.
It has always driven me nuts that people don’t speak more often in terms of adding value to their clients lives and questions the status quo. Way to go Anita, RBC is really lucky to have someone like Dr. Anita Sands working for them.
Linda, Skrud, I think I would like to see Anita at CUSEC 2009, I think SOEN students would learn a lot from her!
July 2nd, 2008 at 3:09 pm
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